Write a research paper that includes the following key element: Effect of social media on collaboration and value creation within the organization You should research and discuss the effect that social media has on employee collaboration and overall business value creation. You should also tie in key ideas from the paper written for the Individual Project (IP) 1 regarding open leadership and why this style of leadership is needed when implementing social media within the organization. Whether or not an increased culture of employee trust is needed should also be addressed. Your paper should include a discussion on how increased business value is measured. Additionally, you may use your Discussion Board (DB) comments and those from your classmates to discuss and synthesize the topics further where applicable. Please note that if you use material directly quoted or paraphrased from your classmates’ comments, a citation must be included. The paper is to be typed, double-spaced, and written according to APA format and style.